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We are celebrating

Since 18th October 2014, and thanks to the efforts of our management team, together with Splat Trading SIA, SPLAT® toothpastes and oral care foams cab be adquired in the stores of El Corte Inglés group in Spain: HiperCOR, SuperCOR, SuperCOR Exprés & Supermercados El Corte Inglés.

SPLAT products are currently in all HiperCor stores and in a wide selection of Supermercados El Corte Inglés and SuperCOR.

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We are celebrating as this is the major entrance in an European market taken out by SPLAT since its beginning. SPLAT is going to be in 102 major supermarkets until 1st of March and from that date in all and every El Corte Inglés group's store what it will mean 334 points of sale in Spain (331) & Portugal (3).

Moreover, we also agreed with ECI's Cosmetic Department's managers to introduce SPLAT's  Oral Care Foam in 37 petrol station's shops managed by ECI group. From March the number of petrol stations in Spain where you will be able to buy Splat's Oral Care Foam will be 100. 


SPLAT New Commercial Representation

Pablo A. Criado y Balticco have been designated commercial representatives for Spain and Portugal of the Russian brand of cosmetic and oral care products SPLAT. SPLAT is the registered trademark of SPLAT Cosmetics, ranked 3rd largest cosmetic company in Russia with 12% of market share in 2012 and number ONE Russia´s manufacturer of oral care products. splat-logo

SPLAT oral care products have no competitors to match. Their unique all-natural formulas make SPLAT the number one among the TOP-QUALITY & ECO-friendly manufacturers. All their products have been certified by independent laboratories in Russia, Japan and the EU, and are completely free off dangerous ingredientes. .

At Balticco, we are really happy with this new project and from our offices, working together wih SPLAT's Representative Office for Europe, also based in Riga (Latvia), we will coordinate and plan the introduction of SPLAT's products in the Spanish and the Portuguese markets

Extreme White ToothpasteIn the short term we will introduce SPLAT and its products to the major distributors and retailers in Spain & Portugal, in the big retail, cosmetic and perfumeries and pharmaceutical channels. In the medium term our goal is to achieve at least the same market share achieved in most of the countries where SPLAT is already selling, a 10% in oral care products. In the long term we want SPLAT to be a trending brand because of its quality and innovation and to become a favourite for Spanish and Portuguese consumers. . 

If you want more information about the SPLAT project, please do not hesitate to contact us.

Here We Are To Make Business Happen

baltic statesEurope is going through rough times of economic difficulties. The situation in many countries inside the European Union is very complicated. The alarming weakness of domestic demands makes the internationalization and success in the export of products and services to become a primary necessity for any business, especially small and medium sized.

Criado Business Services  & Baltic Commercial Oficce also show the illusion and vocation of its founders to promote and develop trade links and business opportunities between the Baltic States and Spain. The commendable work of the embassies, consulates and official commercial offices, it is now threatened by the government expense cuttings, creating increasing difficulties due to the lack of resources.

Our company adds to its main goal the wish of filling the space that this situation could leave in the export-import european business, through helping to establish a bidirectional comunication between Baltic and Spanish companies and entrepreneurs.

spain flag map colorConsulting, commercial introductions, promotions, finding the right distributors and agents, and introducing the sourcing between both markets, are the tools that Baltic Commercial Office & Criado Business Services aim to use for achieving these goals. For a long time now we have been building our networks in Spain and the Baltic States and now we really expect to offer them to our clients.

For our Spanish clients we offer the chance to discover a very singular market, not too big, but ideally situated between Western & Eastern Europe, an historical waygate for business and commerce. A market that due to its special composition should work perfect as a testing market in order to step into bigger markets having collected before an important amount of information about our products ratings and the consumers feedback. From the Baltic Countries the Spanish exporter will have a better chance to learn about its clients and consumers and use all the information for a better introduction into the Scandinavian and Russian markets.

For our Baltic clients we offer the opportunity to reach a big market (40+ million in population) and very heterogeneous too. Spain is also a perfect gateway for the North African and the Latin American markets. Before arriving to the Baltic States we have been working in many different areas in Spain where we have an extensive quality network that will help our clients to achieve a safe landing into the Spanish market.

Sourcing is the last add-on to our business. It consists in the search and selection of manufacturers, including product development and logisting management. We can find the right manufacturer for your company inside the area of our interest, Spain and the Baltic Countries. We will select the right partner for your business, we will help you to negotiate your contracts, to design your logistical strategy and to control the quality in the manufacturing and transporting process.

Please use our contact form in the website if you want more information about our services or about our clients that you can find in the Portfolio section.


View Pablo Criado's profile on LinkedIn

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