We are celebrating
Since 18th October 2014, and thanks to the efforts of our management team, together with Splat Trading SIA, SPLAT® toothpastes and oral care foams cab be adquired in the stores of El Corte Inglés group in Spain: HiperCOR, SuperCOR, SuperCOR Exprés & Supermercados El Corte Inglés.
SPLAT products are currently in all HiperCor stores and in a wide selection of Supermercados El Corte Inglés and SuperCOR.
We are celebrating as this is the major entrance in an European market taken out by SPLAT since its beginning. SPLAT is going to be in 102 major supermarkets until 1st of March and from that date in all and every El Corte Inglés group's store what it will mean 334 points of sale in Spain (331) & Portugal (3).
Moreover, we also agreed with ECI's Cosmetic Department's managers to introduce SPLAT's Oral Care Foam in 37 petrol station's shops managed by ECI group. From March the number of petrol stations in Spain where you will be able to buy Splat's Oral Care Foam will be 100.
SPLAT New Commercial Representation
Pablo A. Criado y Balticco have been designated commercial representatives for Spain and Portugal of the Russian brand of cosmetic and oral care products SPLAT. SPLAT is the registered trademark of SPLAT Cosmetics, ranked 3rd largest cosmetic company in Russia with 12% of market share in 2012 and number ONE Russia´s manufacturer of oral care products.
SPLAT oral care products have no competitors to match. Their unique all-natural formulas make SPLAT the number one among the TOP-QUALITY & ECO-friendly manufacturers. All their products have been certified by independent laboratories in Russia, Japan and the EU, and are completely free off dangerous ingredientes. .
At Balticco, we are really happy with this new project and from our offices, working together wih SPLAT's Representative Office for Europe, also based in Riga (Latvia), we will coordinate and plan the introduction of SPLAT's products in the Spanish and the Portuguese markets
In the short term we will introduce SPLAT and its products to the major distributors and retailers in Spain & Portugal, in the big retail, cosmetic and perfumeries and pharmaceutical channels. In the medium term our goal is to achieve at least the same market share achieved in most of the countries where SPLAT is already selling, a 10% in oral care products. In the long term we want SPLAT to be a trending brand because of its quality and innovation and to become a favourite for Spanish and Portuguese consumers. .
If you want more information about the SPLAT project, please do not hesitate to contact us.